Retail & Food Services

About Us

Truebell has been a specialist in importing fine food and beverages brands from all around the Globe for the retail and food service industry in GCC region for over 30 years. During this time we have established a unique reputation as experts in sourcing, handling, re-exporting and delivering products to our Clients in the GCC region.

What we do

Truebell Food travels the Globe to bring you the very best in Specialty Food products. From Oriental flavors to the rich taste of Swiss Chocolate, Truebell Food offers its clientele a diverse range of 2500+ products from around the Globe. Products supplied by Truebell Food are used by Chefs in 5-star Hotels, Retailers and Airline Caterers.

All of our Exclusively Imported International products are Quality Assured to the highest standards to ensure that you will always receive consistent, high quality foods. We have partnered exclusively with 80 International brands to bring you the best in food and beverage industry under one umbrella.

Sales Support

Our 200+ qualified, multi-lingual sales team, remain committed to giving you outstanding customer service and providing you with all of the brands needed to keep your customers coming back for more.

We do more than just delivering products! Our in-house chefs are dedicated to providing technical assistance, advice and training to your key staff members.

30 Years 80 Global
Brands 20 Countries 2500 Products


OUR CLIENTS